Anthony Leiserowitz: The Greatest Single Threat Facing Humanity

An interesting discussion and one worth paying attention to. Anthony Leiserowitz, director of the Yale Project on Climate Change Communication, identifies six different types of audiences each of which needs different kinds of information..
“About 16% of America are concerned, want to do something about it, but don’t know what, about 29% see it as a serious threat but not right now…”about 13% are doubtful, about 8% are dismissive…”.. how might this approach inform Canadians, educators, social activists, academics etc?

Author: Makere

A transplanted New Zealand Scots/Maori academic/grandmother/random singer and sometime activist, my life is shaped by a deep conviction of the necessity for active critical engagement in the multi-faceted global and local crises of being and survival of species that confront us in the 21st century, the urgency of re-visioning the meaning of thriving together, and the contribution of Indigenous knowledge systems to a truly sustainable and just global society.